How does the integration of 17TRACK and Klaviyo work?
1.The relationship between 17TRACK and Klaviyo:
You need to integrate Klaviyo in 17TRACK first and enable the push of shipment status. Only then will Klaviyo send email notifications based on the order status.

2.Will 17TRACK and Klaviyo send duplicate emails?
17TRACK's email notification: When the status of a order changes, it will automatically trigger an email notification to the consumer.

Klaviyo is an electronic marketing platform that enables personalized marketing through automated methods such as email, SMS, forms, mobile push notifications, and comments.
Note:If you have created an automated notification process in Klaviyo to obtain shipment status, there will be duplicate notifications.
3.The differences :
Price Difference:
17TRACK's Basic version (starting at $9) allows you to enable email notifications, Klaviyo requires the Pro version (starting at $45) to access shipment status for email notifications!


Email Open Rate Difference:
17TRACK's email notifications, as business status update emails, have a delivery rate of 99% for domain-verified emails and an open rate of 70%;
Klaviyo, as a marketing email service provider, with a delivery rate of 99% and an open rate varies depending on the content and format of the email (specific data can be referenced from online sources).
4.Suggestion:
If you currently only need to notify consumers of package status via email and include basic product recommendations, it is recommended to prioritize using 17TRACK's email notifications, as they are cheaper and have a higher open rate.
If you want to achieve more personalized marketing through automated methods such as email, SMS, mobile push notifications, and comments, it is recommended that you use Klaviyo.
Updated on: 19/03/2025
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